Inside the bad math that lets Coca-Cola say it gives back all the water it uses

When Coca-Cola announced plans earlier this year to recycle the equivalent of 100 percent of its packaging by 2030, the company touted the effort as building on its success with sustainable water use. In a 2016 full-page ad published in The New York Times, the company proclaimed, “For every drop we use, we give one back,” boasting on its website that it was “the first Fortune 500 company to hit such an aggressive target.” But a year of reporting into Coca-Cola’s water program shows that the company is grossly exaggerating its water record, which suggests that its new “World Without Waste” recycling plan should also be viewed with skepticism.

Coca-Cola came under fire for its water practices in the mid-2000s. (The company did not answer...

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14 of Rick and Morty's Most Excellent Season 4 Moments

In episode nine, “Childrick of Mort,” Rick fought a god when they both fell for the same woman. Er, planet. That moment doesn’t make our list, but it’s still a damn good one. Screenshot: Adult Swim It’s still hard to believe—after so many lengthy delays between previous seasons —that season five of Adult Swim’s Rick and Morty is almost upon us. While we count down the moments until the Emmy-winning series returns on June 20, we thought we’d also look back on season four, highlighting 14 of our favorite and most memorable moments (in no particular order... though we do have one very top favorite, as you’ll see) involving mostly Rick and Morty—but also Summer, Beth, Jerry, and Rick and Morty ’s creatively deployed guest stars too. “Why can you talk?” Screenshot: Adult Swim The A-plot of episode four, “Claw and Hoarder: Special Ricktim’s Morty,” follows the adventures of Rick, Morty, and Summer as they attempt to rescue Morty’s “slut dragon,” Balthromaw, from an evil wizard. ...

Websim.AI for AI Building Websites, Games and More From Prompts

Websim.ai is an AI-powered platform that allows users to generate and explore a simulated version of the internet. It uses advanced AI models like Claude 3.5 Sonnet and GPT-4o to create interactive websites, visualizations, and functional code in response to user prompts. Users can sign in with their Google or Discord accounts and input prompts ... Read more

Studio Ghibli Park Unveils Its Wondrous Valley of Witches

Screenshot: Kyodo News/YouTube With the Valley of Witches set to open March 16, Ghibli Park will finally be complete. Since 2022, the attraction—nestled in the Expo 2005 Aichi Commemorative Park in Nagoya, Japan—has unlocked realms inspired by Studio Ghibli’s legacy of films . But it’s not to be mistaken for a modern theme park; Hayao Miyazaki himself mandated that the experiences offered at Ghibli Park should evoke being in a Ghibli movie without disturbing the natural surroundings. So it’s more of a throwback to nostalgic attractions and walkthroughs with a carnival ride flair. Inspired by films including My Neighbor Totoro and Spirited Away, the first phase of opening kicked off two years ago, with other areas opening as they were completed. With the Valley of Witches, which features attractions inspired by Howl’s Moving Castle and Kiki’s Delivery Service, among others, the theme park will finally be open in full beginning March 16. Media outlets such as Kyodo News were able...

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